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Why Salesforce buying Buddy Media makes sense
Salesforce is adapting to the increasingly social face of customer relationship management and it’s plunking down some serious money to do it. The company is reportedly close to snapping up social...
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What can marketers learn from Facebook’s Audience Insights?
The value of social has always been reaching consumers in a unique environment where they are deeply engaged and generating a meaningful conversation between those engagers and a brand. To do this...
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